pre-production • location scouting • executive production • on set coordination
I oversaw five campaigns for the renowned Nordic glassware brand Iittala under the creative direction of Agency Leroy. I collaborated with esteemed photographers Staffan Sundström, Bryan Saragosa, and Carl Bergman and stylists Anne Törnroos, Ina Nordbäck, and Susanna Vento.
pre-production • executive production • on set coordination • marketing strategy
For Samuji, a prominent fashion design house in Finland, I conducted audience research to guide the AW2019 campaign rollout strategy. This involved creating tailored toolkits and orchestrating S.O.M.E. activation initiatives. Additionally, I closely coordinated the photo and video campaign shoot with Creative Director Samu Jussi and photographer Bryan Saragosa.
project management • budgeting • client & partner care • production
I co-managed the concept development and production of "Future Before Fashion," a sustainable project for Azgard9, a leading denim manufacturer focused on productions with low environmental impact. We teamed up with Stream & Tough Guy, Post Carbon Lab and photographers Frederico Martins and Nuno Moreira, as well as many other talented folks.
concept • casting • styling • assets rollout • pre & post-production
At Agency Leroy, we conceived "Smile; it's Cleaning Day," a campaign juxtaposing the joy of cleanliness with the typical reaction children have when asked to tidy their rooms for Freska. I oversaw motion and still productions and managed casting, styling, budget allocation, and post-production for social and OOH advertisements.
project management • client care • creative production
I assisted with project management, client care, and the production of promotional imagery for the rebrand of Kopke's DOC Douro Wines, which pays homage to Quinta São Luiz. Art direction by This is Pacifica, photography by Nuno Moreira.
art direction • styling • executive production
With commercial and editorial photographer Matilde Viegas, we explored glass, sunlight and its cosy reflections for Aquela Kombucha, a Porto-based fermented tea brand.
art direction • styling • executive production
I produced and assisted photographer João Cruz in this shoot of Chef Álvaro Carvalho's delicacies and confection methods.
pre-production • executive production • styling & on-set coordination
At Agency Leroy, I produced and assisted in styling for various print and online imagery for Dermosil, one of the few cosmetic brands with catalogue marketing in its communication strategies.
concept development • creative production • graphic design
I provided comprehensive support in concept development, planning, pre-production, and graphic design of Future Frames, an exhibition by Ana Aragão at Jofebar that conceptualizes the future as a utopian promenade. Photography courtesy of Rui Manuel Vieira.
project management • client care • graphic design
At R2, I collaborated on multiple projects as a graphic designer for cultural institutions such as the Calouste Gulbenkian Foundation, MAAT Museum of Art, Architecture and Technology and the Serralves Museum.
exhibition design • graphic design
I assisted the Finnish artist Pilvi Takala with her work The Stroker with title design. For Admirer, I contributed with artwork animations, graphic design, and the Kiasma exhibition display planning.
project management • budget allocation • client & partners care
I oversaw the branding process for CAMPUS Paulo Cunha e Silva, Porto's newly established dance and performative arts centre, while at This is Pacifica.
editorial assistance • project management • pre-production
I accompanied the editorial and print production process behind the book X!?, an archival compendium of reflections, articles, and projects celebrating the tenth anniversary of the Porto-based architecture studio OODA. The book is designed by This is Pacifica and published by Actar. Photographs courtesy of Nuno Moreira.
project management • clients & partners care • budget allocation
I oversaw several projects for Primosfera, an independent, family-run real estate business and one of This is Pacifica's oldest clients. My favourite outcome of this collaboration is the Brick Book, an ode to Casa do Tijolo — a Brick Book to present a Brick House. Photographs courtesy of Nuno Moreira.
assistance to production & styling
While at Agency Leroy, I assisted the photographer Kaisa Sunimento in conveying delicateness and harmony in this production for Hetkinen, a natural cosmetics brand from Finland.
project management • client care • production • on-set coordination
While at Agency Leroy, I assisted Made by Choice, which designs and produces high-end furniture and accessories in building their e-commerce website and documenting their production methods.
concept development • editorial coordination • graphic design
we need to talk is a publication that holds space for conversations, whether spoken, drawn, or imagined, and highlights the need for simply having them, no matter their intellectual depth. Developed with Vanessa Kowalski and Margarita Leonenko.
Iittala
pre-production • location scouting
• production • on set coordination
I oversaw five campaigns for the renowned Nordic glassware brand Iittala under the creative direction of Agency Leroy. I collaborated with esteemed photographers Staffan Sundström, Bryan Saragosa, and Carl Bergman and stylists Anne Törnroos, Ina Nordbäck, and Susanna Vento.
pre-production • production
• on set coordination • marketing strategy
For Samuji, a prominent fashion design house in Finland, I conducted audience research to guide the AW2019 campaign rollout strategy. This involved creating tailored toolkits and orchestrating S.O.M.E. activation initiatives. Additionally, I closely coordinated the photo and video campaign shoot with Creative Director Samu Jussi and photographer Bryan Saragosa.
project management • budget allocation
• client & partner care • production
I co-managed the concept development and production of "Future Before Fashion," a sustainable project for Azgard9, a leading denim manufacturer focused on productions with low environmental impact. We teamed up with Stream & Tough Guy, Post Carbon Lab and photographers Frederico Martins and Nuno Moreira, as well as many other talented folks.
concept • casting • styling • assets rollout
• executive pre & post-production
At Agency Leroy, we conceived "Smile; it's Cleaning Day," a campaign juxtaposing the joy of cleanliness with the typical reaction children have when asked to tidy their rooms for Freska. I oversaw motion and still productions and managed casting, styling, budget allocation, and post-production for social and OOH advertisements.
project management • client care
• creative production
I assisted with project management, client care, and the production of promotional imagery for the rebrand of Kopke's DOC Douro Wines, which pays homage to Quinta São Luiz. Art direction by This is Pacifica, photography by Nuno Moreira.
art direction • styling • executive production
With commercial and editorial photographer Matilde Viegas, we explored glass, sunlight and its cosy reflections for Aquela Kombucha, a Porto-based fermented tea brand.
art direction • styling • executive production
I produced and assisted photographer João Cruz in this shoot of Chef Álvaro Carvalho's delicacies and confection methods.
pre-production • production
• styling & on-set coordination
At Agency Leroy, I produced and assisted in styling for various print and online imagery for Dermosil, one of the few cosmetic brands with catalogue marketing in its communication strategies.
concept development • creative production
• graphic design
I provided comprehensive support in concept development, planning, pre-production, and graphic design of Future Frames, an exhibition by Ana Aragão at Jofebar that conceptualizes the future as a utopian promenade. Photography courtesy of Rui Manuel Vieira.
project management • client care
• graphic design
At R2, I collaborated on multiple projects as a graphic designer for cultural institutions such as the Calouste Gulbenkian Foundation, MAAT Museum of Art, Architecture and Technology and the Serralves Museum.
exhibition design • graphic design
I assisted the Finnish artist Pilvi Takala with her work The Stroker with title design. For Admirer, I contributed with artwork animations, graphic design, and the Kiasma exhibition display planning.
project management • budget allocation
• client care & partner coordination
I oversaw the branding process for CAMPUS Paulo Cunha e Silva, Porto's newly established dance and performative arts centre, while at This is Pacifica.
editorial assistance • project management
• pre-production
I accompanied the editorial and print production process behind the book X!?, an archival compendium of reflections, articles, and projects celebrating the tenth anniversary of the Porto-based architecture studio OODA. The book is designed by This is Pacifica and published by Actar. Photographs courtesy of Nuno Moreira.
project management • client care & partner coordination • budget allocation
I oversaw several projects for Primosfera, an independent, family-run real estate business and one of This is Pacifica's oldest clients. My favourite outcome of this collaboration is the Brick Book, an ode to Casa do Tijolo — a Brick Book to present a Brick House. Photographs courtesy of Nuno Moreira.
assistance to production & styling
While at Agency Leroy, I assisted the photographer Kaisa Sunimento in conveying delicateness and harmony in this production for Hetkinen, a natural cosmetics brand from Finland.
project management • client care
• production • on-set coordination
While at Agency Leroy, I assisted Made by Choice, which designs and produces high-end furniture and accessories in building their e-commerce website and documenting their production methods.
concept development • editorial coordination • graphic design
we need to talk is a publication that holds space for conversations, whether spoken, drawn, or imagined, and highlights the need for simply having them, no matter their intellectual depth. Developed with Vanessa Kowalski and Margarita Leonenko.